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Veterans transitioning from military to civilian careers
Share/BookmarkPersonal branding and reputation management professionals often focus on those individuals who “grew up” in the corporate sector. We often put together programs, posts, articles and...
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Personal branding: Tie up loose ends before the end of the year
Share/BookmarkIf you’re like me, then you find that the end of a calendar year seems to come faster and faster these days! All the personal brand plans, goals, objectives and processes we start off the...
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Change your narrative, change your world
Share/BookmarkSomeone recently sent me a link to this lovely YouTube video. In it, a blind pan handler is assisted by a clever passerby who changes the tone and words on his sign. She doesn’t change...
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If you could turn the clock back, what would you do differently?
Share/BookmarkLet’s say you woke up tomorrow and everything you had worked hard for, created and built in your career was gone (not family and children but your work)? You have no degrees or...
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Are you choosing the right clients?
Share/BookmarkAre YOU choosing the right clients? Did I say that right? Did I actually mean to write, “Are the right clients choosing you?” Yes. I meant it: Are you intentionally and deliberately...
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Are You Taking Advantage Of Your “One Shot”?
Share/Bookmark While I’m a marketing strategist and a reputation management specialist, as part of my work I often help clients become clear about their desire to create purpose in their lives through...
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3 Rules for Building Social Equity for Your Personal Brand
Share/BookmarkAs I’ve shared many times on this blog, your personal brand is brought to life in many aspects of your behavior, including how you show up online. The relationships, comments, engagement...
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The Truth About Lying Online
Share/BookmarkMost everyone has done it: Posted a “congratulations — you’re perfect together!” to a couple you don’t think will survive the first year of marriage or told a friend you love her new...
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The Microphone Is Always On
Share/BookmarkIt’s easier to remember your brand character and image when the lights, camera and microphone are turned on. We watch how we act, stay on message and look our Sunday best. But what about...
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Email Names, Sign Offs, and Signatures — A Part of Your Personal Brand
Share/BookmarkFor some reason, this gets overlooked: the name you give your email, the phrase you use to close a message, and the signature block (or not) you use to end an email. Call me picky, but I...
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